
| 26th June, 2007 | 18th June, 2007 |
|---|---|
Who turned off all the tellies?Until now, the great digital switchover has not got me very excited... | Are affiliates the answer to bad SEO?No matter how much a client tells me they are not interested in gaining search engine rankings, I don't believe them... |
| 4th June, 2007 | 29th May, 2007 |
Direct marketing methaneI sometimes wish my letter box had a spam filter, to save me carrying the majority of its contents to the kitchen bin... | The Eight Golden Rules of Online MarketingYou may have noticed that the web is obsessed with lists. This is either something to do with ordering content logically or the autistic genius of its early creators... |
| 21st May, 2007 | 8th May, 2007 |
WPP and Google now 'fenemies'Google's relentless march to take over the world has been well documented in this column. Its always amusing to see which industry Google's is going to take apart next, that is until you find out it's the one you're in... | Two sorts of AgencyTitle: Two sorts of Agency... |
| 30th April, 2007 | 23rd April, 2007 |
WiFi bad for kids!Last week, the modern stressed-out parent had WiFi added to the list of things that might kill their children prematurely... | Don't under estimate the power of the bloggerThere are those in the marketing fraternity who are becoming sceptical about the power of citizen journalism and that brands can build equity using the blogosphere... |