BC Battlers


BC Battlers

www.bcbattlers.com

BC Battlers is the first creation of media production company, One31 Media. The concept behind the product is a fusion of military vehicle and dinosaur fossil creating a cross-breed called a BC Battler.

The aim was to develop a fun, informative, interactive promotional mechanism to help launch the toy, that in future could be developed to become a favorite online destination for fans in the 5-11 age group.

Solution

  • Animated graphics to illustrate the features of the toys
  • Cryptic navigation based on answering questions to lead children through the site
  • Toy sound effects
  • Limited text and strong pictorial focus
  • Scary browser shudder on opening the site
Visit BC Battlers Website

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Results

Whilst seeking success in the toy market and in cartoon form on the children’s entertainment channels, this innovative web site helps One31 Media promote the BC Battler concept.